We always get asked, how often do people log in to LinkedIn?
Does my market really post and comment on things in LinkedIn?
How do I get better engagement with people I don’t know on LinkedIn but want to get know?
These are just a few of the many, but similar questions we are asked.
There is no simple answer to this. As with all social media platforms it ebbs and flows, people will come and go based on their current needs, could be looking for a new role, looking to hire someone, do their research on a company, product, service, even you.
There is how ever a simple solution, and that is Sales Navigator. Sales Navigator has a filter which tells you who has been active in the last 30 days on LinkedIn.
Here’s how this is really useful to engage with these people.
Sales Navigator enables you to see who has been active in the last 30 days and what content they have shared. This allows you to then engage directly with them, even if they are not in your network, which means you can speed up outbound prospecting through LinkedIn.