This is a great article on GDPR as it lays out in simple terms what it means for your business and how you can get ready. If you Sell in Europe or Sell To Europe you need to comply or face massive fines.
But let's not get depressed, GDPR is for good. Why? Well it's about time data grew up and we grew up with it. No longer should we treat data like it can be scattered around an organisation and people can spam whoever we like. It needs to be treated with respect and so should us consumers.
You have the right not to be spammed and to be treat you as an individual not some schmuck we can sell something and run ..... Know your rights!
Know your rights The rights of the individual are a huge part of GDPR. In an attempt to equalise the balance of power between the customer and the entity collecting data, the new rights enshrined in GDPR include the following: • the right to be informed • the right of access • the right to rectification • the right to erasure • the right to restrict processing • the right to data portability • the right to object • the right not to be subject to automated decision-making including profiling