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The Pitfalls Of Measurement
Interesting article about the pitfalls of measurement.
We have seen it in the world of digital that in fact there is little or no...
Measurement Is Essential To Success
Your Digital Transformation is a success. Is it? How do you know?
I often read articles about how great a digital...
Employee Advocacy Metrics: How to Best Measure Your Social Program
It's something that seems to passed the "Digital Transformation" market, or any aspect of digital by, it's the ability to measure.
If you...
Stop Using Customer Metrics to Live in the Past
Digital is a fast moving medium, one day a certain process or measure is seen as the thing to do and then it's not. This article...
Digital Maturity Model and Self-Financing Transformation
We are seeing two issues with digital transformation:-
1. How do you measure it?
2. It's seems to be a black hole in which you throw money...
Is it Time to Rethink Your Metrics? - A Real Digital Benchmark?
I was listening to a presentation from Brian Solis yesterday and he talked about some research that he had undertaken. Now, let's...
Leading the Organization to Higher Sales Performance through Sales Process Improvements
Over the last 3 years we have been in business we have seen the importance of a clear strategy and a clear process as part of any social...
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