We are Digital Leadership Associates experts in Social Media Strategy, Social Selling and Social Media Management


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I Got Ninety Nine Sales Tools, But a Meeting? I Ain't Got One

I meet many companies and their sales teams and the one factor that stands out is the purchase of sales tools, that are given to the...

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Hello, is it Trust You're Looking For?

There is an old saying in sales that "people buy people".  I think to a certain extent this is right, we have all purchased...

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unknownx500 Wolfgang Staudt

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GDPR Transforms Sales From Push to Pull

Regardless if you are Stateside or European, if you sell to European companies then you are required to comply with GDPR regulations.


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Work in Sales - Forget Perona's Look for Personalities

CEB (now Gartner) state that with the number of people that can get involved in a sale for us average salespeople things have got complex.

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