Is Covid-19 Impacting Ad Spend - If so How?
When you think about watching stuff on the TV what comes to mind, do you think about the biggest screen in the house, or do you think...
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Why Advertising Agencies Are Dying!
Hedge funds continue to short the world’s leading advertisers. Shares of WPP have already fallen, other global 'MadMen' type agencies are...
Why Large Companies Continue To Struggle With Innovation
I recently wrote a blog the other week where I explained the way the world is right now. The internet, mobile and social media are...
Original Research is Essential for Compelling Thought Leadership
I presented at a Martech conference this week and at the end of the presentation in the section on questions somebody asked me what the...
Don’t fall for these Social Media Marketing Myths
One of the problems with social media is that there are too many people offering bad advice, the wrong advice, advice because they are a...
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