This isn't new. It's just that government, traditional media and other lawmakers now smell blood in the social media water. And Rupert Murdoch is on their side as they take on Google, Facebook and Twitter. An exercise in futility or a chance to clip the eagle's wings? Have a read, find out.
For media executives, the tides of public opinion turning against Facebook and Google couldn’t have come any sooner, and they are happy to keep up the pressure. News Corp sources describe its battle against the platforms as a business, not moral imperative.