Why You Should Ask Your CMO to Highlight Streaming Fraud in Your Budget.
I write quite a lot of blogs, they vary from my focus on the digital intrusions from the advertising industry, to how social media and
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The Rise of the Adverts you can't avoid
Just when we all thought that we were gaining more control over digital intrusion in the form of 'intrusive adverts' some bright spark...
My Ad Agency is asking me to pay more, because they're making less than 10% profit?
Over the years I've worked with numerous media agencies, some global ones, some local, in the UK and Internationally.
Along the way I've...
Social Context for Advertising - WTF!!
I stumbled (there's a business idea in that statement!) across this piece of research aimed at educating our next generation of marketing...
Why the healthcare market needs 'Hearing Aids'
I have 5 grown up Children, two of them were born profoundly deaf, this means that without hearing aids they wouldn't hear a pneumatic...
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