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Buyers Trust Real Friends and Virtual Strangers the Most
According to Nielsen, 92% of people will trust a testimonial from a peer and 70% trust a testimonial from a stranger.
While this research...
The Business Case For a Network and Relationships
I was on a call with a CEO yesterday and he said to me "we've seen 12 years of disruption in 12 weeks".
How true. Before Covid19...
This is not the new normal. It has always been this way.
Relationships. People buy people. You may or may not agree with this statement.
Some debate whether you need to be "liked" in order...
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