Why CMOs Should Embrace Marketing Risk In 2021
Why as a marketer should you take a risk in 2021? Well actually, because your current marketing isn't working.
Now, of course, that...
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How A Sales Leader Leverages CX To Enhance Key Accounts
I used to work for an American corporation in terms of our sales forecast, it was very simple.
Being Nasdaq quoted, we had to be accurate...
Is Winning only 46.2% of Forecast Deals The Best We Can Do?
In this well written article, it uses the data from a recent Miller Heiman study which breaks down win rates, salespeople achievement etc.
4 Ways to Let Your Culture Drive Digital Transformation
One of the ways to support Digital Transformation via culture is by giving your employees social as a way to collaborate.
Social has been...
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