Procurement Time To Lead Is Now. Here's How To Take Advantage
In some recent research, a survey of 500+ professionals reveals where procurement must focus to establish leadership and earn executive...
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How People Decide - What to Buy Lies in the “Messy Middle” of the Purchase Journey
This article is based on the Google research here
What Is a Buyer's Journey?
Since the beginning of time, or the beginning of sales...
How COVID-19 has pushed companies over the Technology Tipping Point—and Transformed Business Forever
For organisations there is now a rush to digital.
I'm not talking about systems change, I'm talking about, looking at the business "as is"...
Gartner Says 80% of B2B Sales Interactions Between Suppliers and Buyers Will Occur in Digital Channels by 2025
Interesting article by Gartner, here are some of the highlights
"Over the next five years, an even greater rise in digital interactions...
COVID Triggered A Decade Of Digitisation In Six Months, Says McKinsey
For organisations there is now a rush to digital.
I'm not talking about systems change, I'm talking about, looking at the business "as is"...
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