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Why Your Media Agencies Cookies Are No More?
According to a recent survey from the Interactive Advertising Bureau, nearly a quarter of media buyers, planners and brands will not...
Why The Marketing Bubble Has Burst & How to Fix It.
If you work in marketing you convince yourself that everyone is looking at your brand and company, yet the reality couldn't be further...
The Humpty Dumpty Conundrum in Media Agency Ad Land.
Do you remember the nursery rhyme 'Humpty Dumpty'?
Well there been something similar going on in agency land for the past decade or so, as...
Social Media is great for paid media - BullS#]t!!
Media agency review sessions for some can be weekly, but for most its a monthly retrospective session, the purpose is based on your media...
![Social Media is great for paid media - BullS#]t!!](https://images.passle.net/fit-in/860x860/Passle/59673246b00e801d00aac5ae/MediaLibrary/Images/5c6ad9c0989b6e1720d68760/2020-02-10-08-04-12-705-5e410e7c8313d50fb4cc88aa.jpg)
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