Is Martech Headed for its “dot-com moment” in 2020?
When modern marketing started back in the 1980s you only had a few “tools” available to us. Advertising, using the phone, so cold calling...
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GDPR: Dixons fined $650,000 by ICO for Crap Security Exposed 5.6 million Customers' Payment Cards
Think that £500 Million ($650 Million) is a lot of money?
Well thankfully for Dixons, this was before the GDPR May 2018 deadlines...
83% of Marketers Rip-and-Replace a Martech app Each Year — Here’s Why
It all seems very plausible from the Martech suppliers sales pitch. You have a pipeline problem you need more leads and meetings...
Any Company that Relies on Google Search to Drive Revenue is in Trouble
There are a number of factors that are driving this.
1. The ad revenues are reducing. There are a number of factors at play here. The...
You're Going to Work With a Social Colleague, Here's What to Expect
You may do this already, that is work with a social colleague.
Let's lay some myths to rest, you can spot a social colleague a long way away.
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