Zuck Is Gambling on 'Meta' But Will Google Win Out?
Google and Facebook are the two dominant online ad companies and have been for years.
While the companies do very different things...
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Why a 'Breakfast Burrito' With Lots of Cheese is Highly Addictive.
I tune in each week to a 'Vid Cast' (if that's the right word) to a group of people who are taking the business of social to another...
Where is Venture Capital investing?
Not in themselves it may seem?
We hit a tipping point in July, 51% of the global population is now on social media, therefore if you are...
Marketing without Facebook? Let’s Talk About That
There are a number of companies that are boycotting Facebook ads because their ads can be run alongside "hate speech". This means...
Recipes for AI success
One of the biggest problems when talking about advances in AI is that data scientists and engineers are problem solvers. They're not...
5 Social Media News Stories You Need to Read This Week.
If like me, you work in the world of social media, it's always good to keep up-to-date with whats going on.
That said, it pays, as a user...
Mobile World Congress Axed - Why Not Talk to Clients on Social Media?
I heard that the Mobile World Congress has been cancelled because of the fears over the Coronavirus. This is a massive deal,...
PODs - Beans or LinkedIn, which do you prefer?
A POD in social media terms is where a group of people get together and form a POD to share each others social media posts. The purpose...
My AOV Dropped 34% Overnight, and 'Social Commerce' Will Do the same to you.
With the continuing rise in 'shoppable' social platforms like Instagram, we're now starting to see how 'Social Commerce' is already...
'Social Commerce' Is Blowing Up Your Website - For Good!
If you're a regular reader of my Blogs you will see I've written a number of articles about so called 'Influencers' and the rise of...
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