Why more Brands are Ditching the CMO Position
In my second book "Smarketing - How to achieve competitive advantage through blended sales and marketing" (sorry about the shameless...
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In my second book "Smarketing - How to achieve competitive advantage through blended sales and marketing" (sorry about the shameless...
I was at a Sales and Marketing conference this week and it struck me that here we have a bunch of people that are moving the same old,...
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